It’s that time of year when resolutions are made. Some are easy to keep and others provide a challenge. Serendipity is making a few resolutions and one them is to continue to support our efforts in being a leader in the green catering industry. Part of our commitment is to donate catering services to a few green-minded organizations.
Denver Green Streets and Choose Outdoors are two organizations Serendipity will be working with in 2012.
Choose Outdoors, founded by Bruce Ward in 2008, is a nonprofit organization that brings together outdoor enthusiasts, advocacy groups and outdoor industry leaders to find a common voice. Bruce has contributed to the formation of a Senate caucus on outdoor recreation and is working on bark beetle issues in Colorado, to name just a handful of the projects Bruce and Choose Outdoors are committed to.
Most recently, Choose Outdoors is heading up the 2012 Capitol Christmas Tree. The U.S. capitol’s tree next year will come from the White River National Forest. While this sounds like a simple mission, Ward is envisioning it to be much more.
“It’s a month-long journey,” Ward said about the tree’s trip from Colorado to Washington, D.C. Choose Outdoors is envisioning outdoor activities and celebrations in each town along the route, a chance to promote common ground among outdoor enthusiasts.
Serendipity donated cupcakes that were distributed at a press conference held at REI shortly before Christmas to announce the 2012 tree will come from Colorado. Serendipity will also be providing snacks for a quarterly short-film series intended to promote discussion about outdoor policy and issues.
“It requires collective energy for success,” Ward said about working with companies like Serendipity.
“We are the voice for green in Colorado,” said Robbie Knight, managing editor for the online magazine. Almost 1 year old, Denver Green Streets features blogs about green topics, a listing of green businesses and any and all information you could want about living green in Colorado.
Knight said the website is taking cues from social media and features staff bloggers but also allows site visitors to post green news and events of their own.
Denver Green Streets will also be sponsoring several events in 2012. First up is the Posh Earth Event to help raise funds for solar lights in underserved countries. She said these are the type of lights that can hang outside to charge up during the day and be carried inside at night. Entertainment at these events will be provided in the dark, to give people “a sense of what people did after the lights went out,” Knight said.
All of us at Serendipity are excited about the year ahead. From weddings for special couples, corporate events for the best companies in Denver, to birthday and anniversary celebrations, we are very fortunate to be able to share our love of great food with our clients, as well as show our support of eco-responsible causes. Here’s to a great year!